The Smart Money Is Moving North
“If you could buy anywhere right now, where would it be and why?”
It’s a question I hear often as a Buyers Agent in Queensland. My answer?
Not because of hype. Not just because of the Olympics. But because of deep, long-term fundamentals that are shaping the region’s future in ways few other Australian real estate markets can match.
Queensland property is surging ahead in popularity, and savvy investors are watching closely.
From billions in infrastructure spending to rapid population growth and a thriving economy, here’s why savvy investors are looking north – and as a Queensland Buyers Agent, I’m seeing it firsthand.
Sunshine Coast Infrastructure Before the Boom
One of the smartest ways to invest in Queensland property is to buy before demand spikes. And the Sunshine Coast is doing something rare. It’s building infrastructure ahead of population growth, rather than scrambling to catch up after the fact.
This strategic approach is a game-changer, distinguishing it from cities like Sydney and Melbourne, where infrastructure struggles to keep pace with surging demand.
This planning provides massive advantages for anyone looking to invest in Sunshine Coast property early, before prices surge even further. As a Queensland Buyers Agent, I’m seeing more interstate clients seeing this and taking action now.
Here are some key infrastructure projects driving growth:
✅ Maroochydore CBD. It will be Australia’s first Greenfield CBD in a century, built for modern business and innovation.
✅ High-Speed Broadband linking Sunshine Coast directly to Asia and the US, attracting businesses seeking digital connectivity.
✅ Sunshine Coast Airport Upgrade for new international flight routes expanding tourism and business opportunities.
This level of planning makes Sunshine Coast property a rare investment opportunity – one where critical infrastructure arrives before the population surge.
A Queensland Region Built for the Future
Queensland’s regional migration boom is no secret. The Sunshine Coast, in particular, has been one of the biggest beneficiaries of this trend.
How rapid growth is shaping the market:
✅ Sunshine Coast’s population grew from 342,500 in 2021 and is projected to reach 518,000 by 2041.
✅ It ranked #1 in interstate migration for eight consecutive quarters, signalling confidence from buyers across Australia.
✅ High demand is driving new precincts that blend business, residential and commercial infrastructure, reinforcing long-term value.
This population influx is also prompting a rise in demand for Buyers Agent Queensland services to help navigate an increasingly competitive market.
For interstate buyers and investors, this means entry into a market positioned for sustained, structured expansion.
Queensland’s Boom Isn’t Just About the 2032 Olympics
The 2032 Olympics in Brisbane will undoubtedly spur short-term property demand, but savvy investors are looking beyond just the Games.
Yes, tourism dollars will flow into the region, but the real value comes from lasting infrastructure investments designed to support Queensland property for decades.
Here are some non-Olympic investments driving market stability
✅ The Horizon Centre, a proposed $1 billion civic and cultural precinct in the heart of Maroochydore City Centre on the Sunshine Coast. Designed to integrate with the Sunshine Coast’s new WAVE public transport system, the project will deliver long-term economic and social value through public realm upgrades and world-class event facilities.
✅ The Innovative Health boom, propelled by the development of the $5 billion Sunshine Coast Health Precinct, is Australia’s largest health infrastructure project.
✅ The Hotel Sector Growth, includes the Voco Maroochydore, the 5IVE Hotel Caloundra to be managed by Marriott International, the Holiday Inn Express and Suites Sunshine Coast and several others.
✅ Retail Expansion in Key Precincts
Major retail developments in Sunshine Plaza, Kawana Shoppingworld and Noosa Civic are driving employment in sales, logistics and customer service. New retail brands and flagship stores are setting up, creating long-term retail career opportunities. Cafés, restaurants and boutiques are thriving alongside traditional retail.
✅ Commercial and Office Space Growth
The Horizon Centre and other business precincts are attracting finance, legal and consulting firms, reducing reliance on tourism-driven employment. Coworking spaces and tech hubs are fostering entrepreneurship, bringing in remote workers and digital professionals.
✅ Industrial and Logistics Developments
The growth of warehousing and distribution centres is creating jobs in transport, supply chain management and e-commerce logistics. New business parks are emerging, supporting manufacturing, construction and trade services.
✅ Residential Projects in the pipeline include a six-storey, 60-unit apartment complex in Golden Beach and a luxury retirement village in Sippy Downs with 242 independent living units.
Additionally, the SOL by Walker development in Maroochydore will feature 251 apartments across two 19-storey towers, with strong buyer interest reported.
This construction boom has created significant opportunities for Sunshine Coast Buyers Agents to help clients secure in-demand developments.
Unlike other cities where Olympic investments often fade post-event, the Sunshine Coast is leveraging the Games as a stepping stone for long-term economic and property market stability.
A Thriving Health and Education Hub
For families relocating to Queensland, access to world-class healthcare and education is crucial.
One of the strongest long-term fundamentals supporting Sunshine Coast property investment is its growing health and education sectors, which contribute to economic resilience, employment and liveability.
Major Developments in Health and Education:
✅ Birtinya and University Hospital Precinct, a $5 billion health innovation hub, is attracting medical professionals and researchers.
✅ The University of the Sunshine Coast has grown from 524 students to 12,000, creating demand for student housing and local business expansion.
✅ Private Schools, elite institutions like Sunshine Coast Grammar, Matthew Flinders Anglican College and others, rival top Brisbane schools in education quality.
Families are actively using Hervey Bay Buyers Agent services and Sunshine Coast networks to find properties near these top-tier education institutions.
This sector diversity reinforces why this region remains attractive to families, professionals and investors.
Why It’s a Queensland Buyer’s Market; But Only with Guidance
There’s no denying that Sunshine Coast property is booming. But like any high-growth market, not all properties are equal.
Blindly investing just because it’s a “hot market” is never the smartest move. Expert Queensland property buying guidance is critical to ensure capital growth potential, good rental yield and long-term desirability.
As a Buyers Agent in Queensland, I’ve recently helped clients in Hervey Bay and Brisbane identify the right opportunities, whether for their own family’s relocation or strategic investment portfolios.
Whether you’re looking to buy in Hervey Bay, Brisbane or the Sunshine Coast, a trusted Buyers Agent Queensland partner will help you make a smart move.
The Sunshine Coast has plenty of promising options, but not all will deliver the same level of returns.
Final Word: Smart Short and Long-Term Gains
What makes Sunshine Coast property such an intelligent investment?
- Billions in infrastructure investment creating lasting economic stability.
- Strategic urban planning ensuring long-term sustainability.
- A diverse economy beyond tourism, including tech, health and education sectors.
- Liveability factors attracting families and professionals, not just investors.
- High-speed broadband, data centres, and a Greenfield CBD, positioning the region as Australia’s digital future hub.
- And most importantly: demand is real.
With strong regional migration Queensland trends continuing, the long-term investment case remains rock solid. That’s why you want a Queensland Property Buyers Agent on your side – one like me.
Make Your Move Today. Let’s look at the Sunshine Coast
I don’t just talk about these places; I help people invest, buy and even move here.
Right now, Sunshine Coast is one of the most exciting investment markets in Australia.
If you’re considering investing in Queensland property, now is the time to explore your options with a Buyers Agent Queensland expert who knows the landscape inside and out.
Let’s discuss strategy—because timing in a market like this is everything.
Thinking about investing in Queensland property? Let’s talk strategy. Book a free call.
At Worth Property Investing, my team and I are truly passionate about helping you make smart investment decisions that align with your financial goals and lifestyle aspirations.
When you’re prepared to move forward in your property journey, I invite you to reach out for a consultation. Together, we’ll explore how a Buyers Agent in Queensland can provide the expertise and connections needed to secure a quality property that meets your unique needs and goals.
Want tailored advice on buying in Sunshine Coast, Brisbane or Hervey Bay? I’m here to help.
Simon Read – Worth Property Investing
Please note: This article is not to be considered financial advice and is not intended as financial advice as it does not take into account your specific circumstances. For specific financial advice, speak to your financial advisor.